Miško Macolić Tomičić is a lover of digital marketing and the owner of the marketing agency Markething, he actively participates in the promotion of entrepreneurial culture in Istria, but also more widely as part of the Start-Up association. Miško applies international experience and experience in the start-up coworking space to his numerous projects. He is the founder of the website “Essence of Croatia”, which promotes the hidden beauties of Croatia. He is the CEO and partner in Go to Istria. He is the author of many blogs in English and Croatian and the leader of educational workshops on the topic of digital marketing.